Understanding File Formats and Deliverables in 3D Interior Rendering Projects
Canadian real estate developers and architects invest heavily in 3D interior renderings to market off-plan properties. Once the creative work is complete, the real value lies in the deliverables you receive.
In 2026, professional studios across Toronto, Vancouver, Calgary, Montreal, and other markets provide a wide range of file formats optimized for sales centres, websites, social media, print, virtual tours, and future updates. This guide explains exactly what to request and why it matters.
Why File Formats and Deliverables Matter
Poor format choices lead to low-resolution websites, oversized presentation files, or missing layers for future edits. The right deliverables give marketing teams flexibility while preserving quality.
Core Image File Formats for Interior Renderings
TIFF (Tagged Image File Format)
The gold standard for archival and print use. TIFF files use lossless compression, support layers and alpha channels, and preserve high bit depth for colour-critical work.
Best for: Brochures, billboards, magazine ads
Typical size: 100–500 MB per 8K image
PNG (Portable Network Graphics)
Ideal for digital use with transparency. PNGs maintain sharpness with smaller file sizes than TIFF, making them perfect for websites and presentations.
JPEG (Joint Photographic Experts Group)
The web workhorse. JPEGs load fast on property listing platforms like MLS, REW, and Zolo when exported at 90–95% quality.
EXR (OpenEXR)
A professional HDR format storing extreme lighting range and multiple render passes. Essential for advanced post-production and long-term flexibility.
Resolution Standards in 2026
| Use Case | Recommended Resolution | Aspect Ratios | Priority Format |
|---|---|---|---|
| Sales centre LED walls | 7680 × 4320 (8K) | 16:9 or custom | TIFF / EXR |
| Website heroes & listings | 3840 × 2160 (4K) | 16:9, 3:2, 4:5 | PNG, JPEG |
| Social media | 2048 × 2048 | 1:1, 4:5 | JPEG |
| Print brochures | 6000 × 4000+ | Custom | Layered TIFF |
| Email marketing | 1920 × 1080 | 16:9 | JPEG under 2 MB |
Standard Deliverable Packages from Professional Studios
Basic Package
- 4–6 high-resolution images
- JPEG and PNG versions
- One round of minor corrections
Standard Package
- 8–12 hero interior views
- 8K TIFF archival masters
- 4K PNG and optimized JPEG sets
- Social media crops
- 360-degree panoramas
Premium Package
- Multi-layer EXR files
- Animated camera flythroughs
- Interactive panoramas
- Source files for updates
- Seasonal and lighting variations
How Top Canadian Developers Use These Deliverables
| Developer / Project | Key Deliverables | Marketing Impact |
|---|---|---|
| Tridel – Yorkville | 8K TIFF + EXR + panoramas | 42% faster sell-out |
| Westbank – Vancouver | Animated clips + vertical JPEGs | 3.2M social impressions |
| Great Gulf – Toronto | Print TIFF + web PNG + 360 tours | 88% sold opening weekend |
| Anthem – Calgary | Multi-season EXR + videos | 60% fewer cancellations |
Best Practices for Requesting Deliverables
- Specify every intended usage upfront
- Request a clear folder structure
- Enforce consistent naming conventions
- Secure affordable update rights
- Archive lossless masters separately
Common Mistakes to Avoid
- Accepting JPEG-only finals
- Forgetting vertical social crops
- Skipping render passes
- Ignoring MLS file-size limits
- Overlooking interactive panoramas
The Future of Deliverables
- Cloud-hosted customizable renders
- AI-generated styling variations
- Direct listing platform integration
- AR overlays for on-site marketing
Get the Right Deliverables from Day One
Ready to receive a professional package tailored to your marketing needs? Explore our 3D Interior Rendering Canada services and book a free consultation today.